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The Holiday Shopping Season is no Longer Enough!

December 7th, 2017|

 Brick and mortar retail and e-commerce: why matching online with offline is a matter of survival
Not so many years ago, the pervasiveness and affordability of e-commerce unleashed a major havoc. Nevertheless, with the passage of time, business models based solely on online sales have started to experience limitations. Pure players started to lose ground […]

Discover our solution to enrich your real time marketing strategy!

November 17th, 2017|

From mass communication to real time marketing:
While mass communication is often viewed as intrusive by mobile users, contextual – in real time marketing allows you to refine your segments to adjust and push your content when your customer will be most interested in your offer. As a result, a brand new value leverage is at […]

A glance on customers wifi through users needs

September 15th, 2017|

Customer Wifi: luxury, the latest trend or a must?
Offer Customer Wifi access is something we got used to, as users, over the last past years but it is something that would have been unthinkable before the arrival of smartphones and IoT. How could bars, hotels, restaurants and other local shops could have anticipated the advent […]

End of roaming and Wi-Fi growth : opinion from Didier Plateau

June 29th, 2017|

The end of roaming charges in Europe will not hamper Wi-Fi growth
From June 15, just ahead of the summer holiday season, mobile users in Europe will no longer be charged for roaming. When traveling outside their home country, they will be able to phone, send an SMS and get online access from their mobile phone […]

Smart devices and Wi-Fi: discover the new trends

June 28th, 2017|

Smart devices and Wi-Fi: how do we support users’ expectations?

Smart devices and Wi-Fi have today become all-pervasive in our lives and environment. We read about them, we hear about them and we even see them all in action: our devices are ending up getting increasingly interconnected. Tiny or huge, watches, wristbands, beds, gardens, TVs and […]

Hotel trade, CLUB MED: a Mobile First Strategy to enhance the user experience

April 4th, 2017|

With this strong competition in hotel trade industry: could technology be an important asset?
Over the recent years, the hospitality industry or hotel trade sector, has been in constant search of a makeover. The traditional business model was deeply struck owing to the emergence of « Pure Players » and collaborative business models.

Technology changes, the transformation of the […]

Connected stadiums: a word with Duc Phan about the digital transformation in the event industry

March 30th, 2017|

Focus on the digitization of stadiums in France
The UEFA EURO 2016 football tournament was the opportunity that boosted the digitization process experienced by a number of large venues and arenas in France.

Most of the EURO 2016 stadiums called upon UCOPIA’s technologies to jumpstart this event and roll out the experience of the “connected stadium” on […]

AccorHotels Arena: which customizable digital marketing solutions?

March 29th, 2017|

How digital can improve the user experience?
Founded in 1984 with of course no digital purpose but totally revamped in 2015, AccorHotels Arena is at the forefront of the entertainment world in Paris: this modular and multipurpose venue is home to multiple high-profile events held in the City of Lights. The former Palais Omnisports de Paris […]

Wireless connection on the entire hospital premises at Universitätsklinikum Heidelberg

March 29th, 2017|

A cure to the administrative “Wireless Connection” pain !
Online surfing for patients and visitors at the Universitätsklinikum Heidelberg as well as for students and employees has become much more comfortable and straightforward since April 2014. Patients, relatives, students, employees and visitors can now use the wireless Internet access using Wi-Fi (WLAN) for free on the […]

Lux-Airport offers a free and unlimited 10x faster Wi-Fi

March 29th, 2017|

Service first: Lux-Airport improves its free and unlimited Wi-Fi service
Another step towards a more user-friendly experience has been made by upgrading the free, unlimited Wi-Fi network recently at Luxembourg Airport. Visitors and travellers can now benefit from a free Wi-Fi connection which is up to 10 times faster depending on the location in the terminal. […]